Rachel on the Web

Have we lost the plot about blogging? A conversation on the Superpath podcast
How I made a content strategy for my business in 4 hours
Envelope stuffing entertainment [January]
One year of experimenting with a print newsletter: results, reflections & what I learned
Envelope stuffing entertainment [November]
What does it look like to be in your corner?
“You should post about this more!”
For concision, draft on your phone
Do experiences matter?
What happens when you replace ads with art?
Extreme beachcombing, inspiration vs. imitation, and lovely sketchbooks
Make a spare key *before* you need one
Pancake art, 3,000 books, & bad brain metaphors
Where my ideas come from (lately)
In brand guidelines, “write like you’re talking to your best friend” is bad advice
Questions to ask before you hit “post”
Building in private is good for you
Don’t make the moldy blueberry mistake
Is formality really a sign of expertise?

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Tag: blogging

Have we lost the plot about blogging? A conversation on the Superpath podcast

I joined Alex Hilleary on the Superpath podcast a few weeks to talk about (what else?) my thoughts on blogging and how we can make it better. The following is an excerpted transcription of our conversation, lightly edited for concision and readability.

March 17, 2026

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